LIDROP: Customers build their own bike online before they ever walk into the shop
One carbon-fiber folding bike, 15 frame colors, and a choice of saddles, rims and drivetrains: no catalog shoot can cover every combination. Scrolling on their phones, buyers tend to circle three questions. Will it look good? How small does it fold? Will it fit me?
POLISH™ put the whole bike in the browser. Buyers swap parts one by one, fold it with a tap, seat a 3D rider built like them, then scan a QR code to take their build to a dealer.
- Swap 15 parts and 15 frame colors live; no need to shoot every combination
- Fold it in one tap and seat a 3D rider to see size and fit on the spot
- Scan a QR code to take the build with you, then search for dealers near you
Too many combinations to photograph, and buyers stuck on “Is this one right for me?”
LIDROP sells carbon-fiber folding bikes, and every one can be customized in depth. The H6 alone has 15 swappable parts, from saddle and grips to rims and drivetrain, plus 15 frame colors, two grades (Pro and Ultra) and four styles. Any catalog photo shows just one of those combinations.
What buyers really hesitate over is whether a part will look right, how small the bike folds and whether it will fit them. When the website can’t answer, those questions wait for the store.
Instead of more photos, put the whole bike in the buyer’s hands
More photo sets and more videos still show fixed combinations. Our call: a combination problem is best answered with a bike people can actually handle. So a complete 3D bike scene stays loaded underneath a transparent configuration layer, and whatever the buyer changes, the bike changes instantly.
Our second call: however good the 3D looks, it’s worthless if phones can’t run it. A common compression method keeps files small, but once unpacked, the models’ geometry takes up nearly twice the graphics memory—more than many phones can handle. We slim the data first, then compress: about 20% less to download than our previous format, with no increase in that memory load, so buyers aren’t driven away by a frozen screen.
Swap it, size it, take it with you: three design moves
Swap it. One row lays out both grades, Pro and Ultra, and four styles, from Classic Retro to Battle Titanium. One tap restyles the whole bike, studio backdrop included. In Customize, buyers change parts one by one, with a reference weight beside every option. Combinations that won’t fit explain why: the E-Bike fits Pro only, and one confirmation switches the grade. Nobody ends up configuring a bike that can’t be built.
Size it. The left toolbar folds the bike in one tap, marks saddle height and overall dimensions, and breaks it into an exploded view. Fit analysis seats a 3D rider by height, leg and arm length, showing knee and hip angles and the front/rear weight split. Unsure of your measurements? Fill them in from a photo that is processed on the device and never uploaded or stored.
Take it with you. Tapping “Finish build” produces a build card: the bike from three angles, every part with its spec and weight, a QR code and a spec PDF. Scan it with another phone to open the same bike. The same card can also search for authorized dealers near you and show whether each offers test rides, so the bike they built online walks into the store with them.
What LIDROP has now: two live sites, six languages, one core
The international site, lidropbike.com, and the China site, www.lidrop.cn, are built from one codebase, with the interface in Traditional and Simplified Chinese, English, German, Japanese and Korean. The China site isn’t a straight copy: fonts are self-hosted, trackers that are blocked in China are switched off, every image is served on-site, and the large 3D models come from a nearby CDN instead of trickling down from a single server.
If you sell customizable, high-ticket products—bikes, electric motorbikes, furniture, premium accessories or outdoor gear—with more combinations than you can photograph and buyers who hesitate before ordering, or you’re about to take the same website into China, this approach can work for your product too.
Website: https://lidropbike.com
